Stop Managing Partners.
Start Architecting Revenue.

A six-session executive cohort for partner professionals ready to build predictable, scalable partner-generated revenue systems.

Built for channel, alliance, and ecosystem professionals, the Academy develops the operating discipline, commercial judgment, and executive-level communication required to drive measurable partner performance.

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Modern partner management requires revenue discipline.

01

Enable partners to sell with more independence.

02

Insert partner expertise strategically into live deals.

03

Create measurable metrics for sales leadership.

04

Lead with value across the company and partner ecosystem.

6

Live virtual sessions

Cohort

Peer-based executive learning

$3,950

Per participant

Certificate

Delivered at program completion

Partner roles have moved into a new era.

For years, partner organizations were built around relationships. Today, executive teams expect partner professionals to deliver measurable business outcomes.

The strongest partner leaders can answer sharper revenue questions with confidence:

  • How much revenue will the ecosystem produce?
  • Which partners deserve deeper investment?
  • How should partner sellers be activated?
  • How should partner-generated revenue be forecast?
  • Which metrics predict meaningful performance?
  • How can AI improve partner performance?

From Partner Manager to Partner Revenue Architect.

Yesterday

Partner Managers managed programs.

Tomorrow

Partner Revenue Architects build revenue systems.

The modern partner leader asks:

“How much predictable revenue is our ecosystem producing?”

Fall 2026 Schedule

Six sessions. One focused progression.

Oct 2

Introduction and Ecosystem Leadership Success

Oct 16

Sales Management Mindset for Success

Oct 30

Building Relationships that Drive Revenue

Nov 6

Partner Revenue Architect Foundations

Nov 13

Building a Predictable Partner Revenue Engine

Nov 20

Bringing It All Together for Repeatable Success

Session Time
11:00 AM – 1:00 PM EST
Investment
$3,950 per participant
Format
Live virtual cohort

A guided progression from partner management to revenue architecture.

Each theme moves participants toward active ownership, structured execution, and measurable partner impact.

1

Owning the Partner Business

Build a clearer view of partner success, metrics, and accountability.

2

Running a True Partner Operating Model

Structure performance conversations, commitments, and tracking.

3

Pipeline Reality Over Partner Theater

Strengthen qualification, deal inspection, and strategy execution metrics.

4

Ecosystem Influence

Command alignment across sellers, marketing, executives, and partners.

5

Partner Performance Recovery

Guide professional intervention, recovery planning, and escalation decisions.

6

Scaling Yourself as a Partner Leader

Create scalable impact through partner tiering, time allocation, and strategic focus.

A cohort-based academy built for application.

The Academy follows a cohort model where a vetted group progresses together through live virtual sessions, expert-led discussion, practical application, and peer insight.

✓

Six live virtual sessions

✓

Experienced partner and ecosystem experts

✓

Practical frameworks and field application

✓

Cohort discussion and implementation between sessions

✓

Certificate delivered at program completion

✓

Ongoing alumni activities for graduates

Expert guidance that turns the cohort experience into practical application.

Participants learn alongside experienced partner and ecosystem leaders who understand how to build, manage, and scale successful revenue programs.

Rebecca Wetherly


Rebecca Wetherly

Member of the Board of Advisors @ VCU Massey Comprehensive Cancer Center

Fred Diamond


Fred Diamond

President and Co-Founder @ The Institute for Effective Professional Selling

Built for partner professionals ready to strengthen execution.

The Partner Revenue Academy is designed for professionals already in or transitioning into partner, channel, alliance, ecosystem, OEM, ISV, VAR, or public-sector channel roles.

  • Partner professionals with 1–4 years of experience
  • Sellers transitioning from direct sales to channel roles
  • Partner managers working to strengthen execution consistency
  • Professionals managing multiple partners with a need for sharper prioritization
  • Partner Account Managers and Partner Managers
  • Alliance Directors and ecosystem leaders
  • OEM, ISV, VAR, and public-sector channel professionals

Participants leave with practical capabilities and stronger executive presence.

  • Operate as a trusted revenue partner and strategic ecosystem advisor
  • Build and execute a partner sales motion that drives pipeline
  • Engage vendors, sellers, and customers confidently at a senior level
  • Differentiate themselves as high-impact channel professionals
  • Earn a stronger seat at the table with the direct selling team
  • Represent the channel as a scalable revenue engine

Partner managers are being asked to run businesses and create measurable revenue impact.

The Partner Revenue Academy equips participants with the operating discipline, commercial judgment, and executive-level communication required to drive measurable partner performance.

Reserve a seat in the next cohort.


Register Now