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Lead Bigger. Influence More. Elevate Everything.
The Women in Sales Leadership Forum isn’t about teaching women how to lead—they’re already doing that. It’s about helping them lead bigger, smarter, and with greater influence across the organization. Through a highly interactive, peer-driven experience, the Forum gives women sales leaders the dedicated space to step out of the day-to-day grind, refine their leadership approach, and sharpen the executive-level thinking that drives real change. It’s where tactical skills meet strategic vision—and where women discover how to amplify their leadership impact.
When companies invest in women through the Forum, they aren’t just supporting individuals—they’re strengthening their entire sales ecosystem. Participants leave the Forum more engaged, more confident, and better equipped to inspire and align their teams. They bring fresh strategies back to the business, improve collaboration across functions, and fuel the kind of innovation that drives revenue growth. Time and again, companies tell us the women who go through the Forum step up faster, stay longer, and become catalysts for cultural and commercial success.
Because when you elevate women, you elevate everything. Stronger leaders lead stronger teams. Stronger teams deliver stronger results. And companies that invest in leadership development—not just technical training—build cultures that are more resilient, more inclusive, and more competitive. The Women in Sales Leadership Forum is where that ripple effect begins.
The future belongs to those who invest in it—give your women leaders the advantage now.
Ideal Candidates
Employers should seek out women that:
- Have been in a management role with direct reports for a minimum of 5 years.
- Are in-line for promotion or have recently been promoted.
- Have expressed interest in having more impact and influence.
- Are part of your long-term succession planning.
- Can commit to full participation in the Forum.
For more information, contact Gina Stracuzzi,
Register Today!The Fall Forum starts on October 10th! Please note, this cohort will be in-person and virtual. Register today using this link: click here.
Register OnlineThe WISL Forum dates for 2026 will be announced soon!
“The Women in Sales Leadership Forum isn’t just another leadership program, it’s a transformational experience designed for women by women. What I loved most about my experience was how intimate and tailored the program was and how accessible and hands on Gina and the Session Leaders are. I was able to build real, lasting connections and experienced trusted feedback loops that drove deep internal reflection and gave me the confidence to integrate that feedback into my leadership approach.”
“As a past attendee of the Women in Sales Leadership Forum, I can wholeheartedly recommend this event to any woman looking to elevate her career in sales. This forum was a dynamic and empowering experience that provided tangible value long after the last session ended. It’s been roughly 6 years since I attended and I still practice what I learned daily.
What truly sets this forum apart is its unique blend of insightful content, actionable strategies, and unparalleled networking opportunities. The speakers are consistently top-tier, offering diverse perspectives and real-world advice on everything from navigating complex negotiations to fostering high-performing teams. I particularly appreciated the focus on the specific challenges and opportunities women face in sales leadership, creating a space where we could openly discuss and find solutions to common hurdles.
By attending I felt as if I was making an investment in myself and my career – I left feeling inspired, equipped with new tools, and confident in my ability to take on new challenges and drive success. Thank you Gina and and the institute for Effective Professional Selling for this great program!”
“I cannot recommend the Women in Sales Leadership Forum (now CEWL) enough! I attended this forum during COVID and it absolutely helped me feel connected to others during a time where everything else felt so isolating. I had just had my first baby and I remember connecting with the other women (some who also just had babies, some who were pregnant) on that common ground.
The peer-driven, real-talk environment helped me step back, reflect, and reframe how I lead, not just as a sales professional, but as a whole person. The candid conversations challenged my assumptions, pushed me to own my voice more boldly, and reminded me that I’m not alone in navigating this path.
What stayed with me most was the energy in the (virtual) room—the collective wisdom, honesty, and support of women who are building and leading with intention. I left with a renewed sense of clarity and confidence, and it’s already shifted how I show up for my team.
If you’re a woman in sales leadership—whether you’re stepping into a bigger role or just need space to reset—I can’t recommend this experience enough.”
“The Women in Sales Leadership Forum was truly life changing for me. It gave me clarity not just on the things I was doing well as a leader but also on the areas I needed to grow. Gina has a gift for creating safe spaces that empower others to reflect, challenge themselves, and rise. The topics she covers and the lessons she teaches continue to shape how I show up as a leader and how I strive to uplift others.
Gina is more than just a thought leader. She is a mentor, a role model, and a champion for women in this industry. Her passion, authenticity, and willingness to invest in others have left a lasting impact on me and so many others lucky enough to learn from her. I am better because of Gina and I am endlessly grateful for her guidance and friendship.
I highly recommend sending any women in sales for whatever company you work for to Gina’s Program.”
“Participating in the Women in Sales Leadership Forum with Gina Stracuzzi in 2023 was a pivotal moment in my career. The program helped me sharpen my leadership skills, elevate my strategic thinking, and build the confidence I needed to step into greater responsibility. Shortly after completing the forum, I was promoted to Regional Account Manager, a role I felt fully prepared for thanks to the insights, mentorship, and support I gained through the experience.
Gina creates a space where women in sales can grow, connect, and lead with authenticity. The forum is more than just a leadership course, it’s a launchpad for women ready to take the next step in their careers.
If you’re looking to grow as a leader and position yourself for advancement, I highly recommend this program.”
“I participated in Gina’s Women in Sales Leadership Forum a few years ago when I was new to people leadership, and it was pivotal. Each session offered significant takeaways that I immediately applied, but the discussions on ambition burnout and emotional intelligence (EQ) were particularly impactful.
I’d never encountered the term “ambition burnout” before, but it perfectly described what I’d been experiencing. Identifying this in the forum launched a multi-year journey to understand its impact on me, my colleagues, and my direct reports. Coupled with a deeper understanding of my personal EQ and how to apply it with others, I now approach life and work with a completely new perspective.
The forum provided a safe space to explore the challenges women face in sales leadership. My sincere thanks to Gina, the cohort, and the presenters for helping me unlock far more potential than I ever imagined I possessed as a sales leader!”
“The Women in Sales Leadership Forum helped me understand the importance of branding yourself. I always thought my work would speak for itself, and, I learned IT DOES NOT! When I began to adopt what I was taught at WISL, my brand flourished. I also learned it is NEVER too late to lead with authenticity and empathy; people trust people that are authentic and enjoy working for and with people that really care. WISL gave me the permission (I secretly needed) to be ME and still be super successful!”
“Huge shout out to a wonderful program I had the honor and privilege to attend, the Women in Sales Leadership Forum, from the Center for Elevating Women in Sales Leadership (CEWL). Thank you Michele Van De Hey and Rebecca Wetherly for the nomination, and a huge thank you to Gina Stracuzzi from CEWL.
This is proof that even if you’ve been in the business for 20 or 30 years, there are still things to learn that significantly impact you in a positive way. From leading with empathy, to critical thinking, and the not so comfortable honest self-assessment of strengths and opportunities for improvement. This course had it all and so much more. After years of soul searching, I’ve finally, with this course, found my voice and my path!
I am forever grateful to these ladies for this opportunity, and for the opportunity to meet so many amazing women in sales leadership positions.”